The 2019 Australian Federal Election is the latest example of Tele-Town Hall’s ability to shape the outcome of an election. Prior to Election Day, every major pollster predicted that the Australian Labor Party (ALP) would prevail handedly. However, on election night, the Liberal Party of Australia (LPA), led by Prime Minister Scott Morrison, stunned the world by securing a majority for the Liberal-National Coalition in Parliament. How did the Liberals pull off such an upset?
Technology has changed significantly over the last ten years, but the way we communicate has not. Conversations over the telephone remain the most effective way to connect. Other forms of communication— texting, emails, social media— have been integrated into telephones as accessories, not as alternatives that supersede them.